Meet David Potocki
Your Business Growth Partner
David is our visionary financial strategist, committed to propelling your business to new heights. With extensive expertise and a relentless drive for excellence, David is dedicated to crafting innovative strategies that ensure your financial success and business growth.
Then one day, I decided that I needed to grow. Enough was enough, I said. "What do I need to learn to be more successful?" I asked myself. More confidence was the first thing on my list. So I auditioned for a local play, because what better way to help my confidence then to get up on stage in front of a room full of strangers? Well, I got the lead role, which included 7 monologues. I did it, and not a half bad job, if I may say so myself. From there I joined Toastmasters an international organization that helps with public speaking and entered every speech contest I could. Next, I knew I had to learn the business side of things. Along with learning on the fly, normally "what not to do", I looked for opportunities to learn from successful business owners. I found a business networking group, started a mastermind group with some successful businesses, joined the local Chamber of Commerce and read a ton of books.
Now that I started to gain quite a bit of business building skills as well as my marketing skills, I felt the need to help other business owners avoid all the mistakes I made over the years. My first "Business coaching" job was taking on a leadership roll at the business networking group and leading all the meetings along with growing the group. After that, I became President of the Chamber helping it grow as well as helping grow the annual Home Show year after year.
All that time I was working with the Chamber and running my own marketing, design and print business I thought I was smart enough to do it all on my own. That I had learned all I needed to, to be able to run a successful business. Boy, I could have not been more wrong. I was able to deliver a great product with fantastic service, but that is not enough. I didn’t have any processes in place for predictable leads and conversions, didn’t have systems in place in order to leverage my resources, I didn’t have a handle of my profitability and I didn’t have proper pricing, bundling, upsell/downsell options available.
So, I ended up burning myself out, selling the business at way below market value and getting out of the business all together. The burn out had a tremendous affect on my personal life as well. My marriage deteriorated, I wasn’t fully there for my kids and was not very happy.
I needed time to clear my head, so what better way then to work with your hands. I spent the next few years working with a Master Carpenter and learned a great deal about renovating all aspects of a house. But more importantly it gave me a chance to clear my head, give me some perspective and vigorously renew my passionate to help other business owners.
Now, I am even more passionate about helping business owners succeed after having experienced the real pain that comes from owning a business that is struggling. Most business owners put their heart and soul along with a ton of sweat and tears into making their businesses succeed. I am here to teach them that there is a better way to make that dream happen.
As I continue to see success in my coaching clients it came clear to me that there is a huge gap with traditional bookkeeping between businesses being merely CRA compliant and planning for success. So, I sought out a business partner that not only had the accounting skills, but had the vision for helping people as I did. I found that and more in Maria and together we have created some amazing solutions that sets our clients up for success.
Explore The Financial Navigator for expert insights and practical tips on managing your business finances.
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READ SOME OF DAVID's CONTRIBUTIONS
Not all bookkeeping problems are the same and the solution depends on your situation. Here’s how to tell which service fits your business best:
Catch Up Bookkeeping
This service is for business owners who are behind. Maybe you haven’t entered transactions in months, your bank accounts haven’t been reconciled, or reports haven’t been prepared. Catch up bookkeeping is about bringing your books up to date so you have a complete financial picture.
Examples:
Transactions from the past 6 months still need to be recorded
Bank or credit card accounts haven’t been reconciled
Payroll hasn’t been properly tracked
No financial reports have been generated for management or tax purposes
Clean Up Bookkeeping
This service is for business owners whose books are current but disorganized or inaccurate. If you notice duplicate accounts, expenses in the wrong categories, or reports that don’t make sense, you need a clean up. It’s about correcting mistakes, reorganizing your chart of accounts, and making sure your numbers are accurate.
Examples:
Duplicate categories like “Meals,” “Dining,” and “Food Expenses” all being used inconsistently
Income lumped into one “Sales” account instead of separated by service and product
Unreconciled clearing accounts or balances that don’t match bank statements
A chart of accounts with too many outdated or unused categories
Most of the time, business owners need both. When you’re behind and disorganized, you’ll need to catch up first, then clean up. That way, your books are both current and accurate moving forward.
If you’re not sure where you stand, we can help. Schedule a call today and we’ll review your books together to see exactly what you need.
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