Meet David Potocki
Your Business Growth Partner
David is our visionary financial strategist, committed to propelling your business to new heights. With extensive expertise and a relentless drive for excellence, David is dedicated to crafting innovative strategies that ensure your financial success and business growth.
Then one day, I decided that I needed to grow. Enough was enough, I said. "What do I need to learn to be more successful?" I asked myself. More confidence was the first thing on my list. So I auditioned for a local play, because what better way to help my confidence then to get up on stage in front of a room full of strangers? Well, I got the lead role, which included 7 monologues. I did it, and not a half bad job, if I may say so myself. From there I joined Toastmasters an international organization that helps with public speaking and entered every speech contest I could. Next, I knew I had to learn the business side of things. Along with learning on the fly, normally "what not to do", I looked for opportunities to learn from successful business owners. I found a business networking group, started a mastermind group with some successful businesses, joined the local Chamber of Commerce and read a ton of books.
Now that I started to gain quite a bit of business building skills as well as my marketing skills, I felt the need to help other business owners avoid all the mistakes I made over the years. My first "Business coaching" job was taking on a leadership roll at the business networking group and leading all the meetings along with growing the group. After that, I became President of the Chamber helping it grow as well as helping grow the annual Home Show year after year.
All that time I was working with the Chamber and running my own marketing, design and print business I thought I was smart enough to do it all on my own. That I had learned all I needed to, to be able to run a successful business. Boy, I could have not been more wrong. I was able to deliver a great product with fantastic service, but that is not enough. I didn’t have any processes in place for predictable leads and conversions, didn’t have systems in place in order to leverage my resources, I didn’t have a handle of my profitability and I didn’t have proper pricing, bundling, upsell/downsell options available.
So, I ended up burning myself out, selling the business at way below market value and getting out of the business all together. The burn out had a tremendous affect on my personal life as well. My marriage deteriorated, I wasn’t fully there for my kids and was not very happy.
I needed time to clear my head, so what better way then to work with your hands. I spent the next few years working with a Master Carpenter and learned a great deal about renovating all aspects of a house. But more importantly it gave me a chance to clear my head, give me some perspective and vigorously renew my passionate to help other business owners.
Now, I am even more passionate about helping business owners succeed after having experienced the real pain that comes from owning a business that is struggling. Most business owners put their heart and soul along with a ton of sweat and tears into making their businesses succeed. I am here to teach them that there is a better way to make that dream happen.
As I continue to see success in my coaching clients it came clear to me that there is a huge gap with traditional bookkeeping between businesses being merely CRA compliant and planning for success. So, I sought out a business partner that not only had the accounting skills, but had the vision for helping people as I did. I found that and more in Maria and together we have created some amazing solutions that sets our clients up for success.
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READ SOME OF DAVID's CONTRIBUTIONS
Cash flow is crucial for every business, but unpaid invoices can cause financial stress. Late payments make it harder to cover expenses, invest in growth, and keep operations running smoothly.
The good news is that a few simple strategies can help you get paid on time.
1. Send Invoices Immediately and Set Clear Terms
The sooner you send an invoice, the sooner you get paid. Instead of waiting, invoice clients right after completing the work. For ongoing clients, set up automated recurring invoices to keep payments consistent.
Clearly define payment terms, such as due upon receipt or Net 7, 14, or 30 days. Adding late fees can encourage on-time payments. Using invoicing software helps track due dates and automate reminders, reducing delays.
2. Offer Simple Payment Options
If paying you is difficult, clients may delay. Offering multiple payment methods, credit cards, bank transfers, PayPal, or ACH, makes the process seamless.
Including a direct payment link on your invoice allows clients to pay instantly. For large invoices, consider installment plans to keep cash flow steady while helping clients manage payments.
3. Follow Up with Payment Reminders
Even responsible clients forget invoices. Sending automated reminders before and after the due date helps keep payments on track.
If an invoice is overdue, a personal email or call can resolve the issue quickly. Tracking frequent late payers and adjusting their payment terms can also prevent ongoing delays.
Getting paid on time requires clear terms, easy payment options, and consistent follow-ups. By implementing these three invoice hacks, you can improve cash flow, reduce overdue payments, and spend less time chasing clients.
Need help organising your business finances? Let’s chat!
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